JJ and Bad Robot are great at this marketing game. It was speculated that Cloverfield 3, aka The God Particle, aka Cloverfield Station, was going to end up showing up on Netflix. While watching the Big Game it was confirmed with a nice little TV spot given us the official title, The Cloverfield Paradox. And if that wasn’t enough, we were able to watch it right away. A movie gets it’s first trailer then you’re able to watching it shortly after. Wonder if it will pay off.